Cheryl Cross, MBA
In the Spotlight
See CPR’s CEO Cheryl Cross, MBA in her interview with News 12 NYC on YouTube. Cheryl was also featured in Black Business, where she shared her inspiring immigration journey—from the islands to New York City, from the projects to homeownership, leadership, authorship, and entrepreneurship.
Leadership & Mission
Cheryl is a seasoned leader and advocate for Human Capital Development (HCD). Driven by a lifelong commitment to personal and professional growth, she now empowers leaders to achieve peak performance through coaching, branding, and strategic business services. Under her leadership, CPR earned BBB accreditation in February 2025.
Areas of Expertise
- Leadership Development – Personalized coaching with a focus on personal brand alignment
- Strategic Thinking – Creating and executing winning strategies through convergent and divergent approaches
- Brand Audits – Comprehensive audits every two years to ensure organizational brand congruency and strategy alignment
- Business Mindset – Setting business goals, analyzing trends, and leveraging data for peak performance
Professional Background
Cheryl’s diverse experience includes:
- Community Leadership – Deep involvement in outreach and engagement initiatives
- Healthcare Management – Expertise in training executives, conducting site visits, analytics, and operations
- Executive Leadership – Strong understanding of organizational culture and executive decision-making
- Academia – Adjunct professor in project management and leadership
She holds an MBA, a Bachelor of Science in Business Administration, and four years of post-doctorate training. Cheryl is an active member of the National Black Directory, Alignable, and Dell’s Women Entrepreneur Network.
Platforms & Publications
Cheryl shares her insights as a:
- Radio Host – Jumpstart with CPR (WONIRADIO) and Leveling Up with CPR (DFW DEN Gospel Radio)
- Content Creator – Leadership coaching on YouTube (“CPR Moral Leadership Coaching”) and social media
- Publisher – Author of two studies in HcPro magazine, past contributor to Patterns magazine, and creator of CPR’s ebook series: Building a Faith-Based Business and Rags-2-Royalty: Building Your Personal Brand
- Upcoming Release – Mastering the Art of Self-Leadership: A Viable Path to Leveling Up (Summer 2025)
Partnerships
- Co-sponsor (2025): Five-weekend Women’s Masterclass – Renew Your Mind, Transform Your Life
- Co-sponsor (2024): Five-day Bootcamp during Women’s History Month
- Co-sponsor (2024): Masterclass during Black History Month
Commitment to Impact
Cheryl is passionate about cultivating positive and creative business cultures—especially for women and minority entrepreneurs across the diaspora. She actively mentors emerging leaders, advocates for ethical business practices, and promotes economic empowerment through collaborative growth.